“I thought I hired a designer.”
Yeah, that happens a lot. Of course I design, and that’s what I lead with. But that’s just the tip of the iceberg.
What really gets me going is the work it takes to get to the design- what lies beneath the surface: long discussions about company goals, late-night brainstorming over new products and piles of data, spreadsheets and checklists.
Good design demands a lot, and I'm up for it.
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